the-tecovas

Tecovas – The Warby Parker Cowboy Boots


Tecovas direct-to-consumer model allows them to avoid the markups that retailers charge and makes high-end western boots more easily accessible, while gathering more candid feedback from customers about what they want from shoes.

From classic dress boots such as the Doc to popular Earl ropers and Dean zip styles, Tecovas has an unparalleled collection of men's cowboy boots with high-end leathers.

Founded in Austin

Tecovas is the Austin-based Western footwear and clothing company, founded by Paul Hedrick, offers top-quality shoes, apparel, leather goods at accessible costs. It has raised millions of dollars to increase its retail outlets.

In spite of a challenging 2020, in which numerous retailers reneged on their expansion plans, Tecovas managed to thrive and double its number of locations. Hedrick is adamant that this success is due to the focus of his team on customer service – something that is traditional, a rich material and classic style help Tecovas achieve success! In addition, Hedrick is mindful in terms of investments; making use of in-person events to testing new products as a means to engage customers and increase sales.

In the nine-year period since it began selling its boots directly to consumers, Tecovas is expanding into wholesale. Partnering with specialty and premium chains that offer Western footwear such as Lebo's of Charlotte and Texas Boot Company near Austin, this boots maker plans to take its products directly to the consumer through retail stores across the country.

By empowering their partners to offer visually appealing Tecovas products in the same way as the stores they own, Tecovas can better manage the customer experience and image of their brand. Furthermore, the brand can reduce costs through ShipperHQ which allows them to reduce delivery costs through validating addresses. All that assists Tecovas improve accuracy of orders, improve fulfillment process performance and deliver the quality of service it promises its customers.

Created in Texas

Paul Hedrick created Tecovas by merging his entrepreneurial drive with his life-long love of cowboy boots – both created and made here in Texas to create an original Western brand with timeless designs and experiences for their customers. To achieve this goal they utilize premium, timeless styles, with materials made to last decades and use direct-to-consumer pricing, which eliminates middlemen like distributors or retailers who add markups to traditional retail pricing; using this model Tecovas offers women's boots like Annie cowgirl and exotic options like Jamie caiman at a more affordable price point.

Tecovas uses their leased properties to create unique store spaces that exude Texas-sized hospitality like inviting guests to their premises with the scent of leather, lounge experiences and providing drinks for free charge. Oracle NetSuite helps Tecovas manage and streamline the customer base and business process.

Tecovas was established in 2015 and quickly realized that their brand would become successful thanks to timeless designs, top-quality materials, and a broad product lineup. However, their checkout on the internet had some issues; for instance, not showing true delivery dates led to confusion between customers. To fix this issue, ShipperHQ provided them with the solution to show customers when their packages will actually be delivered.

Made in Mexico

Tecovas has made waves in the industry of cowboy boots since its inception by Paul Hedrick in 2015. It was founded with the intention of becoming a privately-owned partner, the company quickly emerged to be an industry leader. Warby Parker for cowboy boots. It offers high-end boots for under $300, while also delivering exceptional comfort – so much so that century-old Frye as well as Justin brands, as along with newcomers like Lucchese and Tony Lama have fallen by the wayside to compete.

This company manufactures their boots at Leon, Mexico – an historic area known for expert bootmaking – working alongside skilled artisans who adhere to Western footwear traditions with top quality leathers and materials sourced directly from heritage bootmakers and tanneries. Employing traditional construction techniques like the angled heel as well as hand-corded shafts.

Tecovas' business model is direct-to-consumer which allows them to eliminate the middleman and transfer savings directly to customers. They achieve this by manufacturing items in-house, and then selling them directly online – this method has allowed them to rival traditional retailers without compromising quality. Price that is comparable to competitor footwear without sacrificing quality. They also offer a variety of styles and sizes so there is something suitable for every person's foot!

Designed to be durable

Tecovas doesn't mess around when it comes to producing sturdy cowboy boots. From using exotic materials such as Python in its Brady boot or more conventional substances like the bourbon lizard skin used for its Nolan boot, these tough boots are designed to withstand through the test of time while looking stunning while doing it.

Similar to the rugged Stockton boot offers work-boot durability and still retains a classic Western aesthetic. Its 1” Vibram wedge outsole, hand-corded shafts and lemonwood pgs make it tough enough for harsh environments and 360deg Goodyear-grade welts, waterproof seams, and dual footbeds provide comfort throughout use.

Tecovas' mens styles combine modern versatility with Western influence and their women's styles are unabashedly feminine in design and material. A stylish side zip allows them to be put off and on much easier. slim profile and elastic gores make them perfect with slim jeans or tailored suits for a feminine and elegant look.

Tecovas commitment to provide its customers only finest cowboy boots is admirable, However, they also commitment to providing a pleasurable online experience for customers. This is why they utilize ShipperHQ's Address Validation tool to streamline fulfillment processes and provide customers with realistic times for delivery at the time of checkout. This helps save time and effort as well as avoiding unexpected last mile costs that would otherwise devastate their bottom revenue.